ALISON BRICKER
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Branding
Portfolio
Print
Online
Branding
Services
About
Contact
ALISON BRICKER
Brand Questionnaire
Name
*
First Name
Last Name
Email Address
What are 3-5 adjectives to describe your brand? (for instance – modern, friendly, clean)
Give a brief mission statement for your business and website.
Who is your target market?
What are some other brands your target market is most likely drawn to, not necessarily in the same industry? (for instance – Athleta, BMW, Banana Republic)
What are the names/brands of some of your competitors?
Are there any brands you really like or dislike?
Are there any colors you think are really appropriate or inappropriate?
What are all the uses this logo will have now and in the future? (for instance - business card, signage, website, etc)
What is one thing that differentiates you from your competition?
What are your goals for the company over the next two years?
How do you envision using your branding to help you achieve these goals?
Anything else you think would be helpful to consider when working on your website project?
Thank you!
